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Stress-Free Corporate Holiday Gifting: Personalize, Impress, and Stay on Budget
Holiday corporate gift cards are a fantastic way to show employees that you care!

October 2025 | PerfectGift Experts | 5 minute read

A man in a suit smiles at a woman in a business suit, conveying a positive and professional interaction.

Main image courtesy of Small Biz Club.


When it comes to corporate holiday giving, one of the gifts that’s always at the top of everyone’s list are gift cards. People love receiving gift cards because they give them the freedom to choose something they’d really like, instead of having something picked out for them. Gift cards are a wonderful way for corporations to give a little something extra to their employees in thanks for a year of excellent work. It also shows that employees are a valued member of the team and that their employer takes the time to personalize their gift card.


Around 71% of consumers prefer gift cards because they offer a level of flexibility no other gift can seem to match. So why not use that to your advantage during this year’s holiday season? If you’re looking for how to get started, you’re in the right place because we’re discussing:


  • How to create a corporate gift giving strategy
  • The benefits of using gift cards for holiday gifting
  • How PerfectGift can make holiday gifting easy for corporations 


Create a corporate gift giving strategy

Set your goals and create a plan for holiday gifting

A group of business professionals engaged in discussion around a conference table.

Looking for a way to show employee appreciation around the holidays? Look no further than a corporate gift card program. Image courtesy of Introhive.


No matter what type of business you’re in, if you have employees, you know how important it is to show your appreciation for their hard work. Every company wants to avoid as much turnover as possible, as it can be incredibly costly to hire and train a new employee, around $1,200, from the bottom up. This means that you should always be on the look out for ways to recognize and show your appreciation not only for certain projects that were done well, but for being a contributing employee all year long.


Lots of companies use the holiday season to show their employees how much their hard work throughout the year has really impacted the success of the business. But if you don’t already have a strategy in place, you can easily create a plan by considering a few important points.

  • Identify your goals. It’s important to first have a strategy regarding your gift giving program. At the holiday season and the end of the year, you likely want to focus on employee recognition and engagement. Keeping this in mind will help you develop the right timing and dollar amount you want to spend for each employee. It’s also important to consider how you’ll promote your campaign, or how employees will find out about their gifts. 


It’s essential to stay transparent and open about what the gift is for, and that these holiday gifts are for all employees.

  • Stick to your budget. This brings us to the second point—you’ll need to set a budget and stick to it. Employees don’t expect you to spend lavishly on a holiday gift for them, and gift cards in the $10-$25 dollar range are great target amounts that won’t break your annual budget. After your first holiday campaign, you can measure a few KPIs to determine what worked well and what you would change.


Did employees respond well to the gift? Did it boost engagement? How many of those gifts were used, and was the gift card merchant personalized correctly? 

  • Choose the right type of gift. When you’re going with gift cards for your employees, you want to make sure it’s the right kind. Do you want to personalize your gift cards to merchants they frequent? Or would you rather give out Visa or MasterCards so they have even more freedom to use their gift? Additionally, you’ll want to consider whether physical gift cards or electronic gift cards are best.


Did you know? When you go with PerfectGift Corporate, you can not only include your business’ logo on the gift cards, but you can personalize it further with a message to your employees? When they go to use it, they’ll really appreciate that their employer took the time to customize it just for them!

A group of diverse individuals seated at a table, engaging in handshakes to signify agreement or collaboration.

Employees will be very happy to receive a gift card from their employer for the holidays because it’s something they can use immediately! Image courtesy of Iconic Workspaces.

The benefits of giving gift cards to employees for holiday gifting

Choosing to set up a holiday gift card program is a good move for corporations for a few different reasons. 


Immediate incentive

When employees receive their gift card, it’s an immediate incentive and recognition from their employers of their contributions throughout the year. It’s always nice to receive a little gift from your employer around the holidays especially, and it gives employees the incentive to spend a little something on themselves. 


Sending the gift card with a customized message goes a step further, and sayings like “Thanks for all you did this year,” “Treat yourself to a gift!,” or “Happy Holidays,” shows employees that the business they work for makes the effort to go above and beyond to recognize them, so they’ll be more inclined to do the same for the company throughout the year.

Appealing to lots of demographics

There are very few gifts that appeal to a wide array of people quite like gift cards. After all, who doesn’t like an opportunity to treat themselves to something they actually want? Whether it’s a gift card to get coffee, go to a restaurant, or a Visa they can use anywhere, people want the freedom to make the choice of what exactly their gift is. And gift cards can deliver on this.


When you choose to go with PerfectGift corporate for your holiday gift giving program, you can choose whether to send electronic gift cards to your tech savvy employees, or go with physical gift cards for those who want to receive a tangible gift. The right packaging and customized logos and designs are available with PerfectGift as well, so your employees are treated to not just a gift card, but a whole gift experience. 

Great way to increase engagement

A lot of business relationships between employees and employers don’t have a lot of engagement, which can lead to employees feeling undervalued or underappreciated at their jobs. It doesn’t take a whole lot to foster a better sense of engagement among employees and management, and holiday gift card programs are one way to do just that. You can choose to have the gift card program coincide with a holiday party, giving them something to look forward to each year.


Additionally, gift cards around the holidays are also a great way to keep remote employees feeling engaged and a part of the company culture. Knowing that their work is appreciated even though they’re not there in person can be very rewarding.


Why are gift cards preferred among employees?

  • They have the freedom to choose what their gift is
  • It offers an immediate reward
  • If personalized correctly, it feels more thoughtful than giving out other gifts (think corporate apparel or bags that they may not want/need)
  • It’s an opportunity to treat themselves
  • It is always the right size, and is exactly what they want!

Go with corporate gift cards from PerfectGift

There are lots of ways PerfectGift Corporate can help you with your holiday gift card program

If setting up a corporate holiday gift card program sounds like something you’d definitely be interested in, then why not allow the expertise of PerfectGift help you set it up the right way? Employers choose to go with PerfectGift because it’s so easy to set up a program and manage it all in one place. You’ll have dedicated support staff to guide you the whole way, as well as a portal that allows you to manage your gift card campaigns.


  • Choose whether you’d like to send out physical gift cards, or electronic ones. If you choose to go with a physical card, you won’t have to wait about approval, production, and shipping times! We have an in-house production facility, which means we can get your cards produced and shipped out the same day! Keep in mind your order must be received Mon-Sat before 4pm.


  • If you choose to go with a Visa or MasterCard option, you can add your company logo as well as a personalized message to each card.


  • Then it’s time to pick the amount you’ll send to each employee.


  • When you send out your gift cards, electronic ones will go out in a bulk email, while physical ones can be sent in a tri-fold carrier or greeting card. These all can be customized to include your brand name and logo, as well as a message!


  • Alternatively, you could choose a merchant to send out to your employees that you know they’d love to receive a gift to. PerfectGift has thousands of merchants to choose from, so you’re guaranteed to find something your employees will love. 


The top holiday gift cards for employees are—

Visa gift card

silver visa gift card

One of the most popular options for a holiday gift for employees is a Visa gift card. Visa is accepted almost anywhere, which is why employees may potentially prefer to get this over another gift card. A personalized Visa card is a great way to show employees that you appreciate their work over the course of the year, and that you want them to use the gift card to treat themselves to something they’d love. That’s the best part about open-looped gift cards like Visa, it allows employees to choose what they spend it on. Whether it’s something they normally wouldn’t buy, or an everyday essential purchase, Visa is always a great option.


Target gift card

A white dog with a red target logo prominently displayed on its face, looking directly at the camera.

Another popular alternative to a Visa card that goes over very well with employees, especially around the holidays, is a Target card. There are Targets all over the country, not to mention their online site, where employees can purchase a variety of items for themselves or their home. This might be a nice treat around the holiday season because it encourages employees to do something for themselves in what is traditionally a very busy time of year! Target has everything from clothes, linens, shoes, appliances, electronics, home decor, and so much more—they’re sure to find exactly what they need!

Why do businesses choose PerfectGift for holiday gifting?


  • PerfectGift has our own fulfillment center, which allows us to print and ship customized cards same day with next day delivery available. There’s not many others who can say that!


  • All of the gift cards are Google and Apple wallet compatible


  • Choose between a tri-fold carrier or a greeting card that can be personalized with your logo or reflect seasonal designs 


  • No order limits – no minimum & no maximum number of gifts or purchase value, not to mention you have a dedicated account manager with 365-day support


  • We offer robust branding with logos on physical & digital cards and packaging
    • Access to gift cards up to $10,000 / card value
    • Access to hundreds of major merchant gift cards with everyday discounts


  • Multiple VISA & Mastercard card expiration periods of 6, 12, 24 and 36 months (funds never expire)
    • International acceptance of VISA & Mastercard
    • Secure card activations for VISA & Mastercard


  • You always have online access to your complete order history including all invoices, order dates, and gift redemption dates. This includes access to a centralized portal that allows you to see all the details relating to each order.


  • Transparent pricing with no hidden fees or surprises

Start your holiday gift card program with PerfectGift!

PerfectGift makes it easy to create a holiday gift card program that’s personalized to your business. Show employees that you appreciate all the hard work they’ve done throughout the year with a gift they can really get some use out of. So whether you want to send out Visa gift cards, or customize merchants for your employees, gift cards are easy to organize when you decide to go wi th PerfectGift.